This online study involved a survey of 4,964 students enrolled at twelve colleges and universities within the United States. The average age of participants was 21.8 years. The purpose of the survey was to identify current distracted driving behaviors among college-age adults and elucidate the opinions of college students about the most effective deterrent or intervention to reduce cell phone use.
Participants reported talking on the phone while driving (90%), texting while driving (90%), texting while driving on the freeway (50%), and texting while at a traffic light (87%). Furthermore, 46% of participants stated they were capable of talking on their cell phone while driving, but that they felt only 8.5% of other drivers were able to do so safely. Results indicated that participants who drove more frequently were more likely to drive while distracted. These results showed that the four strongest predictors for distracted driving were confidence in driving while multitasking, perception of safety while multitasking, social norms, and having a history of crashing due to multitasking while driving.
Hill, L., Rybar, J., Styer, T., Fram, E., Merchant, G., & Eastman, A. (2015). Prevalence of and attitudes about distracted driving in college students. Traffic injury prevention, 16(4), 362-367.